Pledge by Cool Effect
Carbon Done Correctly
Supporting actions: Sustainable Forestry, Avoided Deforestation, Nursery Development, Tree Protection through Management, Workforce Development, Conservation Finance,
Cool Effect is a San Francisco Bay Area 501(c)(3) nonprofit dedicated to reducing carbon emissions around the world. Endorsed by 1% for the Planet, its mission is to educate and then inspire businesses and individuals to take measurable action against climate change by purchasing scientifically verified carbon offsets from the world’s highest quality projects. It returns more than 90% of each donation directly to its project partners and, since its launch at the Paris COP in 2015, has helped projects receive compensation for three million tonnes of emission reductions. Like the Butterfly Effect, the Ripple Effect, and others, a single action can have global impact.
Cool Effect is the bridge between an array of forestry project developers and buyers interested in this credit type.
Cool Effect markets projects with co-benefits for the local communities and varied project activities/methodologies.
Cool Effect only sells forestry projects that are listed with a registry and conducts a thorough review of project documents and financial documents before listing a project. When possible, Cool Effect also completes a site visit.